Peters Writing Services
  • Home
  • Services
    • Technical Writing Services
    • Marketing Writing Services
    • Critiques
  • Writing Training
  • Books
  • Paula’s Writing Tricks
  • Work
  • About
  • Clients
  • Contact
Select Page
THE PERFECT EMAIL SUBJECT LINE = 4 WORDS

THE PERFECT EMAIL SUBJECT LINE = 4 WORDS

Business Writing, Marketing Writing

Study of 2 million emails shows that 4-word subject lines have highest open rates According to a recent study by Marketo, the best length for an email subject line is 4 words. Marketo reviewed open rates for over 2 million emails and found that subject lines with only...
1 SPACE AFTER A PERIOD—OR 2 SPACES?

1 SPACE AFTER A PERIOD—OR 2 SPACES?

Marketing Writing, Technical Writing

Should you use 1 space after a period—or 2 spaces?  There are lots of opinions about this, and several studies have even been done to answer this question. If you ask The Chicago Manual of Style, they recommend 1 space after a period.  But other publications argue for...
HOW TO WRITE A “LIGHTNING-FAST” FIRST DRAFT

HOW TO WRITE A “LIGHTNING-FAST” FIRST DRAFT

Business Writing, Marketing Writing

We are pressured to write faster and faster—and every day, that pressure has steadily grown throughout my 19 years in business. For example, in 2005, a reasonable deadline for a 1,000-word technical article might be 4 weeks. This year, however, I had a client who...
HIRING A WRITER?  Here are 9 interview questions to ask

HIRING A WRITER? Here are 9 interview questions to ask

Marketing Writing, Technical Writing

No matter what type of writer you’re looking for—technical writer, training developer, proposal writer, marketing writer, or business writer—here are 9 interview questions that I’ve used in the past with good results: Tell me about the types of documents you’ve...

Recent Posts

  • THE PERFECT EMAIL SUBJECT LINE = 4 WORDS
  • RECRUITERS SPEND ONLY 7.4 SEC. ON YOUR RESUME
  • 1 SPACE AFTER A PERIOD—OR 2 SPACES?
  • HOW TO WRITE A “LIGHTNING-FAST” FIRST DRAFT
  • HIRING A WRITER? Here are 9 interview questions to ask

Categories

  • Business Writing
  • Editing
  • Marketing Writing
  • Proofreading
  • Technical Writing
  • Writing Email
  • Facebook
© 2019 Peters Writing Services, Inc.